True Alignment PDF
By:Edgar Papke
Published on 2013-12-11 by AMACOM
Alignment is the single most critical business challenge for any organization and its leaders. Without it, inefficiency, conflict, and disengagement will cripple your ability to provide value to your customers. Companies live or die based on their ability to communicate and deliver on the promise their brand makes to its customers. To do this effectively, leaders need to clearly define the vision and strategies that support that brand intention and ensure these are manifested in the roles, expectations, and goals of each and every member of the organization. A blueprint for businesses of all types and sizes, True Alignment reveals how to: * Decipher customer expectations * Define the brand as a solution to the customer's needs * Turn the unique selling proposition into the mission * Create a company culture where everyone is aligned to this vision-and responsible for living the brand promise * And more Whether you're a manager, a business owner, an executive, or CEO, True Alignment is an essential resource that will help you compete and succeed in today's complex and rapidly changing business environment.
This Book was ranked at 25 by Google Books for keyword Franchising.
Book ID of True Alignment's Books is aTcVAgAAQBAJ, Book which was written byEdgar Papkehave ETAG "ji0K//vjdAo"
Book which was published by AMACOM since 2013-12-11 have ISBNs, ISBN 13 Code is 9780814433379 and ISBN 10 Code is 0814433375
Reading Mode in Text Status is true and Reading Mode in Image Status is false
Book which have "240 Pages" is Printed at BOOK under CategoryBusiness and Economics
Book was written in en
eBook Version Availability Status at PDF is falseand in ePub is true
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