Film Remakes and Franchises PDF
By:Daniel Herbert
Published on 2017-12-15 by Rutgers University Press
Contemporary media seems incredibly unoriginal, as Hollywood produces an endless flood of remakes, sequels, reboots, and franchises. We watch as the same stories, characters, and images appear again and again in different films, on new platforms, and as toys and other merchandise. Are these works simply crass commercial products, utterly devoid of creativity, or do they offer filmmakers a unique opportunity to reimagine iconic characters and modern myths? Film Remakes and Franchises examines how remakes and sequels have been central to the film industry from its very inception, yet also considers how the recent trends toward reboots and transmedia franchises depart from those historical precedents. Film scholar Daniel Herbert not only analyzes the film industry’s increasing reliance on recycled product, but also asks why audiences are currently so drawn to such movies. In addition, he explores how contemporary filmmakers have used reboots and franchise movies to inject timely social commentary and diversity into established media properties. A lively and accessible overview that covers everything from You’ve Got Mail to The Force Awakens, Film Remakes and Franchises raises important questions about the intersection of business and creativity in Hollywood today.
This Book was ranked at 38 by Google Books for keyword Franchising.
Book ID of Film Remakes and Franchises's Books is KwovDwAAQBAJ, Book which was written byDaniel Herberthave ETAG "jXRfD/FL1JA"
Book which was published by Rutgers University Press since 2017-12-15 have ISBNs, ISBN 13 Code is 9780813579429 and ISBN 10 Code is 0813579422
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Book which have "160 Pages" is Printed at BOOK under CategoryPerforming Arts
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